All-in-One Agent Performance, Recruiting, & Retention Hub

Relitix leverages AI-powered analytics and real-time performance metrics to drive smarter prospecting, recruiting, tracking, and coaching—building winning real estate teams and fueling the success of both new and experienced sales agents. Best of all, it works right out of the box with your MLS and delivers actionable insights from day one.

Relitix Agent Performance Pro

Agent Performance & Recruiting

Build, retain and grow your top real estate sales team—all on one platform.

KEY FEATURES

Drive growth with advanced agent performance metrics.
Win your market with actionable recruiting insights.
Unlock agent success with data-driven coaching cues.
Evaluate production with listing effectiveness scoring.
Discover talent with AI powered office matching.
Track success with real-time listing activity alerts.
Spot future stars with predictive rookie scoring.
Proactively manage and prevent agent flight risk.
Protect your roster with strategic retention reporting.
Build credible metrics for presentations and marketing.

Why brokerages upgrade to Relitix?

A demand for smarter agent performance insights.
Blind spots on which agents are falling behind—and on what listings.
The competition is recruiting stronger agents.
Top agents are leaving before brokers see it coming.
Coaching conversations lack clear data to guide discussions.
Brokers want better intelligence on agent departures.
Coaches seek better engagement with agent milestones.
Lack of reliability and precision in other products.
Too much instinct and lack of clear insights.

Stronger performance metrics + better recruiting.

Building a consistent, high-performance real estate sales team starts with smart recruiting and brokerage insights that you can trust. Powered by AI and predictive analytics with industry-leading accuracy, Relitix helps you recruit top agents, unlock the potential of the agents you already have, and grow your team’s performance.

AI-driven intelligence with flawless precision.

Listing effectiveness, rookie and agent scoring, switch risk and coaching tips.

Powerful AI recruiting and performance tools

And so much more!

Track performance of your entire agent pool.

We don’t stop at recruiting. Your brokerage relies on the success of every real estate agent closing deals. Whether you need ten or thirty closed transactions a month, it’s critical to meet your operational goals and understand how each agent is contributing to your bottom line. In addition to performance metrics, Relitix provides insights on where agent growth is needed alongside individualized coaching insights. You can also stay ahead of the competition by identifying an agent’s switch-risk score — a vital retention metric that signals when agents show early signs of leaving for protecting your roster and growing your team.

Help agents win—and stay engaged in their success

Coaching is driven by a small set of high-impact activities. Know when agents need support and coach at exactly the right moment. Get individualized coaching cues based on recent performance. Receive alerts on personal milestones—from new listings to closed deals—and celebrate every win.

Then, leverage MessageAI to transform your recruiting—moving beyond generic outreach to hyper-personalized messages that have impact. Instead of saying “Hey, I’d love to grab coffee,” MessageAI writes a message like: “I noticed you’ve increased your listing volume by 20% in the North Hills area this quarter. That’s incredible momentum…”

Focus your efforts where performance data proves it works best.

Since 2016, our AI has been trained to detect patterns in agent and listing behavior across millions of data points—giving you hard evidence of who is likely to win listings, convert leads, and stay productive over time. This means you can recruit more confidently, spot rising stars quickly, and focus coaching on where performance data shows it will have the biggest impact. The bottom line — recruiting the wrong talent and not having a good read on your agents doesn’t just waste time — it costs momentum.

Explore our metrics.

AI-powered metrics

Relitix Agent Switch Risk™

Relitix Listing Effectiveness Grade™

Relitix 5-year Batting Average™

Relitix 2-year Production Trend Score™

Individualized Coaching Insights

Relitix Rookie Potential Rating™

Relitix Rookie Potential Score™

Agent performance metrics

Sales production and volume over time

Average days on market (DoM)

Median and average sale price

Inventory by price and location

Year over year sales increase ($/%)

Closed transactions (#)

New listings (#)

Current listings (#)

Closed sides ($/%)

Listing side (%)

List to sell ratio

Co-broke percentage

Pending / current listing count

Detailed history on closed deals

Primary county served

Team leader identifier

First MLS transaction date*

First transaction date (at current office)*

Top agents by MLS and zip code

Agent retention reports

Alumni reporting on departed agents

Agent alerts and milestones

New listing alerts

New contract alerts

New pending deal alerts

New closed deal alerts

Office, email and name change alerts

Add-on options

Custom company branding

Agent migration report

API access

CRM integration*

More than one MLS (enterprise edition)

4–20 users (enterprise edition)

* If available in your MLS

And leverage a high-performance recruiting model.

With the market changing faster than ever, recruiting the right agent demands unmatched precision. Coaching them effectively demands data-driven insight. Evaluating their performance demands concrete, data-grounded clarity. And leading your team means having the right tools to outperform the competition.

“I have been a recruiter for nearly two decades now and the single most powerful tool I've encountered has been Relitix. I have used the competitor's products for years and they never delivered near the value that Relitix has.”

Identify your ideal agents. Stop manual searching. Use real-time MLS data and AI filters to instantly find agents who fit your production requirements. — **Identify your ideal agents.**
Stop manual searching. Use real-time MLS data and AI filters to instantly find agents who fit your production requirements.

Qualify — **Verify production power.**
Look beyond the surface. Analyze hard evidence of listing volume and consistency to ensure they are the right strategic fit.

Discover — **Uncover hidden opportunities.**
See what others miss. Track momentum shifts and performance gaps so you can time your outreach when an agent is ready to move.

Engage — **Land more high-value meetings.**
Use personalized outreach powered by AI intelligence to prove you understand their business better than anyone else.

Here's how it works.

Step 1: AI-powered agent prospecting.

Recruiting made simple. Our AI-powered auto-matching instantly delivers the best agents in your MLS directly to your dashboard. Use agent watch lists to track talent categories daily and save custom searches to uncover the exact production profiles your strategy requires.

Step 2 & 3: Qualify and discover recruiting prospects based on performance insights and predictions.

Powered by AI and predictive metrics, identify top talent with data-backed performance insights. Make confident recruiting decisions by focusing on agents most likely to thrive and contribute to your brokerage’s success.

Step 4: Engage recruiting prospects through automation.

Engage with purpose and precision at the right moment to secure meetings with top talent.

Daily alerts surface timely opportunities to reach out and connect with prospects.
AI-assisted emails help you craft personalized communications tailored to each prospect using performance data.
Coaching and recruiting cues focus your efforts on agents most likely to respond.
Organized notes and follow-ups ensure all prospect information is tracked and accessible alongside your CRM.